Book Marketing Services We Offer

Amazon Marketing & Optimisation

Amazon is where most book sales happen, and most authors aren’t using it properly. We optimise your book listing from the ground up, title, subtitle, description, keywords, categories, and author profile, so your book surfaces in the right searches and converts browsers into buyers. For authors running Amazon ads, we set up, manage, and refine campaigns to make sure your advertising spend is actually working. We handle Amazon marketing for fiction, non-fiction, business books, children’s titles, memoirs, self-help, and academic titles.

Social Media Campaigns

We build social media strategies around your book and your genre rather than generic content calendars. That means identifying which platforms your readers are actually on, creating content that speaks to them, and building an author presence that grows an audience rather than just accumulating followers. We work across Instagram, Facebook, TikTok, LinkedIn, and X, tailoring the approach to whatever suits your book and your audience best.

Paid Advertising

We run paid advertising campaigns across Amazon, Facebook, Instagram, and BookBub, building and managing ads that target readers by genre, interest, and reading behaviour. Every campaign is monitored and adjusted based on performance data, we don’t set budgets running without watching what they’re doing. Paid advertising is particularly effective for authors who want to scale sales quickly or push a backlist title back into visibility.

Author Branding

Your author brand is how readers recognise you, trust you, and come back for your next book. We develop author branding across biography, online presence, visual identity, and messaging, building a consistent picture of who you are as a writer that works across your website, social media, Amazon profile, and any press or promotional material. Strong author branding matters especially for writers publishing more than one book.

Review Generation

Reviews are one of the most important factors in a book’s visibility and credibility on Amazon and other platforms. We run structured review outreach campaigns, connecting your book with relevant advance readers, book bloggers, and review platforms, to build a genuine base of reader reviews before and after launch. Everything we do here is above board and platform-compliant.

Book Fair Promotion

Europe’s book fairs, Frankfurt, London Book Fair, Bologna, and others, are significant opportunities for authors and publishers to generate visibility, rights deals, and press coverage. We help authors prepare for and promote their work at the major book fairs across Europe, advising on presentation, materials, and how to make the most of these events whether you’re attending in person or being represented.

Why Most Books Don’t Sell, And How We Fix That

The honest truth about book marketing is that most authors underestimate how much work it takes. Writing the book is the part most people plan for. Marketing is the part most people figure out after the fact, usually when sales aren’t moving.
Good book marketing isn’t about shouting louder than everyone else. It’s about finding the readers who are already looking for a book like yours and making sure they find it before they find someone else’s. That means the right Amazon listing, the right social media presence, the right launch timing, and the right advertising strategy, all working together rather than in isolation.
Our team at European Publishing House builds marketing campaigns that are strategic from the start, not bolted on after publication. Whether your book is launching next month or has been live for a year with disappointing sales, we look at where you are and build a plan that makes sense for your book and your budget.

Top Genres We Market

Memoirs and Autobiographies

Business Books

Children’s Books

Fiction

Non-Fiction

Self Help

What Do Book Marketing Services Cost in Europe?

Marketing budgets vary as much as the books themselves. A children’s picture book launch looks completely different from a business book campaign or a thriller series promotion. Some authors come to us needing a full campaign built from scratch, launch strategy, Amazon optimisation, social media, and paid advertising running together. Others have already published and just need targeted help with one or two things that aren’t working.
We don’t sell generic marketing packages because generic marketing doesn’t sell books. We look at your book, your audience, your current situation, and your budget, and build a strategy around what will actually move the needle for your specific title.
Get in touch and we’ll have an honest conversation about where your book is and what it needs. No inflated proposals. No paying for campaigns that don’t fit your book.

Our Impact

Our Achievements

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Professional Book Marketing Services Across Europe. Every Genre. Every Platform. Built Around Your Book.

Other ServiceWe Offer

Book Publishing

We publish books across major platforms, including Amazon KDP, IngramSpark and other global distributors. Whether you choose print, eBook or both, we guide you in selecting the right format and publishing route for your goals..

Book Editing

We provide developmental editing, line editing, copy editing and proofreading, depending on what your manuscript needs. Our editors improve structure, language and accuracy while keeping your tone and message intact.

Ghostwriting Services

We offer ghostwriting support across all genres, including fiction, non-fiction, autobiographies, business books, self-help, academic work and children’s stories. Our writers shape your ideas into clear, well-written manuscripts through structured collaboration.

Book Cover Design

We design covers for fiction, non-fiction, academic books and children’s titles in both print and digital formats. From illustrated concepts to clean typographic styles, our designers create covers that suit your genre and audience.

Book Formatting

We format books for novels, academic texts, children’s books and non-fiction titles. Our layouts are prepared for paperback, hardback and eBook versions, ensuring your content meets platform and printing requirements.

Book Marketing

We help promote your book through launch planning, online listings, author branding and targeted campaigns. Our strategies focus on visibility across digital platforms while helping you reach the right readership for your genre.

Testimonials

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We’re Here To Answer All Your Questions.

The Frankfurt Book Fair is the largest book fair in Europe and the largest in the world by any measure, over 7,000 exhibitors from more than 100 countries attend each year. It’s the central event in the international publishing calendar for rights deals, foreign language sales, and industry networking. The London Book Fair and Bologna Children’s Book Fair are the other two major European events, with Bologna being the most significant fair specifically for children’s publishing. For authors looking to generate visibility or explore rights opportunities, these fairs are worth knowing about and, in some cases, worth attending or being represented at.

The best book marketing company for your book is the one that understands your genre, your audience, and what realistic success looks like for your specific title. At European Publishing House, we’ve been marketing books across every genre since 2021, fiction, non-fiction, business, memoirs, children’s titles, self-help, and academic writing, building campaigns around what actually sells books rather than what looks impressive in a proposal. We’re not the biggest marketing agency in Europe, but we’re probably the one that’ll treat your book’s success as seriously as you do.

Across every industry, yes, but in publishing specifically, demand for professional book marketing has grown significantly alongside the rise of self-publishing. More authors publishing independently means more authors who need marketing support that traditional publishers used to provide. The European book market is large and genuinely competitive, and authors who invest in proper marketing consistently outperform those who don’t. The gap between a well-marketed book and one that isn’t is visible in the sales numbers within weeks of publication.

European Publishing House sits among the leading independent publishing and marketing companies in Europe for authors who want professional quality without the restrictions of traditional publishing. We handle the full process, from manuscript to publication to marketing, under one roof, which means your book’s positioning and promotion is consistent from the moment it’s published. For authors who want a team that understands both the publishing side and the marketing side equally well, that matters.

For book marketing specifically, the UK is the most developed market in Europe, it has the largest English-language readership, the most established publishing infrastructure, and the strongest presence on global platforms like Amazon. Germany and the Netherlands are strong markets for translated and multilingual titles. For digital marketing and social media reach, English-language campaigns tend to perform best regardless of where in Europe the author is based, simply because of the size of the English-reading audience across platforms. We work with authors across Europe and tailor campaigns to wherever their readership is strongest.

We're Invested in Your Book's Success

Every book we publish gets the same level of care, whether it's your first or your fifth. We don't consider our job done until your book is out in the world and you're happy with it. That's been our standard since day one.

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